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APPENDIX A - Dynamic Content Tags |
  
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APPENDIX A - Dynamic Content Tags |
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Here is a list of all the dynamic content tags you can use in your messages to personalize and otherwise tailor your follow-up and broadcast messages.
Where <default> is shown, this means that you can enter some text that will be inserted if the required information does not exist. For example, suppose you wanted to include a subscriber's first name. Your would use the {FIRSTNAME} tag. But what if the subscriber hadn't given you their name?
So instead, you would use a tag like {FIRSTNAME Internet Marketer}. The subscriber's first name will be inserted if Email Autoresponder has that information stored. If not, the text "Internet Marketer" will be used. So your subscriber will see something like "Dear John" if Email Autoresponder knows their name and "Dear Internet Marketer" if it doesn't.
This is called "default personalization" and can be used with tags that have default shown.
The date tags have a parameter called <offset>. For example, {SHORTDATE 7}. The offset is optional and is the number of days that should be added to the current date before inserting the date in the message. The purpose of this is to allow you to create an offer that expires a certain number of days after your subscriber has received it.
Subscriber Tags |
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{SUBSCRIBERID} |
Your subscriber's Email Autoresponder ID number |
{FULLNAME <default>} |
Your subscriber's full name |
{TITLE <default>} |
Your subscriber's title (Mr, Mrs etc) |
{FIRSTNAME <default>} |
Your subscriber's first name |
{MIDDLENAME <default>} |
Your subscriber's middle name |
{LASTNAME <default>} |
Your subscriber's last name |
{FULLNAME <default>} |
Your subscriber's full name |
{EMAIL <default>} |
Your subscriber's email address |
{TRACKINGTAG <default>} |
The tracking tag associated with your subscriber |
{IPADDRESS <default>} |
Your subscriber's IP address |
{CUSTOM_field <default>} |
Custom field information (eg {CUSTOM_fax}) |
{EUROPEANSUBSCRIBEDATE <default>} |
The date of subscription in European date format. |
{USSUBSCRIBEDATE <default>} |
The date of subscription in US date format |
System Tags |
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{DOUBLE_SUBJECT} |
The default subscription confirmation subject from Profile Properties |
{DOUBLE_TEXT} |
The default subscription confirmation text from Profile Properties |
{DOUBLE_LINK} |
The clickable subscription confirmation link |
{NEXT_LINK} |
A clickable link that sends the next message in a series |
{NEXT_LINK_TEXT} |
The default text for the next link from Profile Properties |
{MESSAGE_NUMBER} |
The message number of this message in its series |
{EDIT_LINK} |
A clickable link for a subscriber to edit their subscription details |
{EDIT_LINK_TEXT} |
The default text for the edit link from Profile Properties |
{UNSUBSCRIBE_LINK} |
A clickable unsubscribe link (unsubscribes from one autoresponder) |
{UNSUBSCRIBE_LINK_TEXT} |
The default text for the unsubscribe link from Profile Properties |
{UNSUBSCRIBEALL_LINK} |
A clickable unsubscribe like (unsubscribes from all autoresponders) |
{SUPPORT_EMAIL} |
Your support email address from Profile Properties |
{ANTISPAM_MESSAGE} |
Your anti-spam message from Profile Properties |
{PRIVACY_STATEMENT} |
Your privacy statement text from Profile Properties |
{CONFIRMATION_LINK} |
Same as {DOUBLE_LINK} - see above |
Autoresponder Tags |
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{AUTORESPONDER <default>} |
The subscription email address of the autoresponder |
{SUBSCRIBER_COUNT} |
The number of subscribers to the autoresponder |
{MESSAGE_COUNT} |
The number of follow-up messages in the autoresponder |
{AR_DOUBLE_SUBJECT} |
The subscription confirmation email subject |
{AR_DOUBLE_TEXT} |
The subscription confirmation email message |
Date Tags |
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{SHORTDATE <offset>} |
Date in the format "15 Jul 2002" offset by the # of days |
{LONGDATE <offset>} |
Date in the format "Monday, 15 July 2002" offset by the # of days |
{USLONGDATE <offset>} |
Date in the format "Monday, July 15 2002" offset by the # of days |
{USLONGDATENOYEAR <offset>} |
Date in the format "Monday, July 15" offset by the # of days |
{USDATE <offset>} |
Date in the format "mm/dd/yyyy" offset by the # of days |
{EUROPEANDATE <offset>} |
Date in the format "dd/mm/yyyy" offset by the # of days |
{WEEKDAY <offset>} |
The day of the week (eg Monday) offset by the # of days |
Link Tracking Tags |
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{LINK x} |
x is the link number as shown in the link tracking list |
Custom Tags |
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{TAG_tagname} |
tagname is the name of the tag as shown in the custom tag list |
Signature Tags |
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{SIGNATURE 1} |
Your first signature from Profile Properties |
{SIGNATURE 2} |
Your second signature from Profile Properties |
{SIGNATURE 3} |
Your third signature from Profile Properties |
Advertisement Tags |
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{AD x} |
Ad x from Profile Properties |
Profile Tags |
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{MY_TITLE} |
Your own title from Your Profile Properties |
{MY_FIRSTNAME} |
Your own first name from Your Profile Properties |
{MY_LASTNAME} |
Your own last name from Your Profile Properties |
{MY_FULLNAME} |
Your own full name from Your Profile Properties |
{MY_POSITION} |
Your own position from Your Profile Properties |
{MY_COMPANY} |
Your own company name from Your Profile Properties |
{MY_ADDRESS1} |
Your own address line 1 from Your Profile Properties |
{MY_ADDRESS2} |
Your own address line 2 from Your Profile Properties |
{MY_ADDRESS3} |
Your own address line 3 from Your Profile Properties |
{MY_ADDRESS4} |
Your own address line 4 from Your Profile Properties |
{MY_ADDRESS5} |
Your own address line 5 from Your Profile Properties |
{MY_PHONE1} |
Your own phone number 1 from Your Profile Properties |
{MY_PHONE2} |
Your own phone number 2 from Your Profile Properties |
{MY_FAX1} |
Your own fax number 1 from Your Profile Properties |
{MY_FAX2} |
Your own fax number 2 from Your Profile Properties |
{MY_EMAIL1} |
Your own email address 1 from Your Profile Properties |
{MY_EMAIL2} |
Your own email address 2 from Your Profile Properties |
{MY_EMAIL3} |
Your own email address 3 from Your Profile Properties |
{MY_EMAIL4} |
Your own email address 4 from Your Profile Properties |
{MY_EMAIL5} |
Your own email address 5 from Your Profile Properties |
{MY_WEB1} |
Your own web site address 1 from Your Profile Properties |
{MY_WEB2} |
Your own web site address 2 from Your Profile Properties |
{MY_WEB3} |
Your own web site address 3 from Your Profile Properties |
{MY_WEB4} |
Your own web site address 4 from Your Profile Properties |
{MY_WEB5} |
Your own web site address 5 from Your Profile Properties |
{MY_MISC1} |
Miscellaneous field 1 from Your Profile Properties |
{MY_MISC2} |
Miscellaneous field 2 from Your Profile Properties |
{MY_MISC3} |
Miscellaneous field 3 from Your Profile Properties |
{MY_MISC4} |
Miscellaneous field 4 from Your Profile Properties |
{MY_MISC5} |
Miscellaneous field 5 from Your Profile Properties |
Affiliate Tags |
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{AFFILIATE_ID} |
The Affiliate ID from the user record |
{MY_AFFILIATE_LINK1} |
A user defined Affiliate Link from the Profile settings |
{MY_AFFILIATE_LINK2} |
A user defined Affiliate Link from the Profile settings |
{MY_AFFILIATE_LINK3} |
A user defined Affiliate Link from the Profile settings |
{MY_AFFILIATE_LINK4} |
A user defined Affiliate Link from the Profile settings |
{MY_AFFILIATE_LINK5} |
A user defined Affiliate Link from the Profile settings |
User Tags |
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{USER_FIRSTNAME} |
The users First Name |
{USER_LASTNAME} |
The users Last Name |
{USER_ADDRESS_LINE1} |
The first line of the users address |
{USER_ADDRESS_LINE2} |
The second line of the users address |
{USER_ADDRESS_LINE3} |
The third line of the users address |
{USER_ADDRESS_LINE4} |
The fourth line of the users address |
{USER_ADDRESS_LINE5} |
The fifth line of the users address |
{USER_ZIP} |
The users Zip/Postal code |
{USER_CITY} |
The users City |
{USER_STATE} |
The users State |
{USER_COUNTRY} |
The users Country |
{USER_TELEPHONE} |
The users Telephone |
{USER_EMAIL} |
The users Email |