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What is a Broadcast?

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Email Autoresponder has a powerful broadcast feature that allows you to send “one-off” email messages to your subscribers, independently of any follow-up messages they might be receiving.

For example you might use the broadcast feature to send out a weekly offer to everyone in your sales letter sequence. Or you might choose to send a monthly newsletter to all the subscribers in your Email Autoresponder system.

Broadcast messages can be plain text, HTML or multi-part (both plain text and HTML). The version your subscriber receives will depend on the Preferred Format setting in their subscriber record.

With so many options available, it would be a good idea to practise sending broadcast messages to a small number of your own email addresses to familiarize yourself with the process!